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ISIS Social Media Strategy Backfires

(SNN) - The aim of  their latest viral video, of a Jordanian pilot being burned alive, was to get even more recruits. But it had the opposite effect. A hundred thousand Jordanians, with even more from all over the Muslim world, have volunteered to wipe them out.

Acknowledging the PR mistake, a spokesman for ISIS said, “All those in our SEO and social media department will be beheaded.”

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